In Web world, a successful marketing effort means gaining inside track on searches – The Boston Globe.

advertisements examples – Google Search

Then I found that we are #6 when searching for “Font Management Snow Leopard”

Why Blog?

There have been numerous well written articles which are trying to pound this thought into your business head – get a blog.  So I’m not going to re-babble what has been said in great, glorious detail – go read it:   Here is the primer – the 2008 version of an article first written in 2005  http://bit.ly/1JwiST which has now grown into a blog:  http://bit.ly/16l7FH

But let me get to the point of / summarize Why –    

1. Relationship with your Clients/Readers – let them know what you are thinking, be accessible, add value to your web site with a human presence.
2. Search Engine Benefits – with each blog you add content.  And if you are blogging about website relevant topics, then you are adding search engine value to your site.

How Blog?

“Keeping content fresh is one of the most important things you can do on your small business blog. Consistently putting out quality posts accomplishes two important goals: it turns visitors into repeat visitors and it creates a community around your content. Further, good content builds on itself over time and will slowly increase your blog’s traffic as it becomes more discoverable in search engines. However, blogging regularly isn’t easy, and while it’s true that almost anything can be turned into a blog post, generating ideas for fresh, original, high quality content is difficult, especially for those new to blogging.” from  5 Winning Post Ideas for Your Small Business Blog

Fight it all you want, but there is nothing more real that the maxim by inventor Thomas Edison, ”Genius is one percent inspiration, ninety-nine percent perspiration.”

Get Going!

Bad idea: You can get going with a free blog on a 3rd party site … it may help your business some by the fact that you (of course) reference your main web site.

Good idea: the best way to take control of building content on your own web site with a blog is if Crestone Creations installs a blog on YOUR web site.
You want the search engines to find the content on YOUR site so YOUR site gets search engine recognition, not a remote host site of the blog!

Install a blog on your web site today – Crestone Creations will do it for you and you can begin adding value to your web site right away (and go live when you are ready!)

Contact us – click here